How to differentiate a specialty tea/coffee blend or herbal infusion business based on local small-town flavors?

Differentiation in a specialty tea/coffee business can be achieved through:1. Local Ingredients: Source herbs, spices, or beans native to the small town or region.2. Unique Blends: Combine flavors that reflect local tastes, traditions, or medicinal herbs.3. Packaging & Storytelling: Share the origin story of ingredients, farmers, and the blend process.4. Target Market: Health-conscious customers, cafes, and gift buyers.5. Marketing: Promote through social media, local fairs, and tasting sessions.Highlighting authenticity, regional identity, and artisanal quality sets the brand apart from generic mass-market products.