How to start a business producing natural, non-toxic whiteboard cleaners?

This is a B2B product targeting offices, schools, and coaching centers. The USP is safety and eco-friendliness.1. Formula Development: Simple Ingredients: A basic effective formula can be a mix of isopropyl alcohol (a great solvent), water, and a drop of essential oil for fragrance (e.g., lemon or tea tree oil, which also has antibacterial properties). Avoid Toxins: Ensure your formula is free from harsh chemicals like ammonia or bleach. Test for Efficacy: It must clean effectively without damaging the whiteboard surface or leaving residue.2. Packaging and Branding: Refillable/Spray Bottles: Use recyclable or reusable spray bottles. Offer a larger refill pack to reduce plastic waste. Branding: Your branding should be clean, simple, and clearly communicate "Non-Toxic," "Eco-Friendly," and "Safe for Kids."**3. Sales Strategy: Direct B2B Sales: Contact office managers, school principals, and purchase departments directly. Online B2B Platforms: Sell on platforms like IndiaMART. Bundling: Offer a starter kit: cleaner, a pack of non-toxic markers, and microfiber cloths.The low production cost and high demand for safer cleaning products in shared spaces make this a viable business. Your challenge will be competing on price with large commercial chemical brands.