How to start a Ganesh idol making business in India?

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Starting a Ganesh idol making business today must revolve around sustainability and compliance with environmental norms, alongside cultural sensitivity. The market is rapidly shifting toward eco-friendly alternatives.### 🎨 The Eco-Conscious Mandate:1. Material Compliance: Strictly adhere to the Central Pollution Control Board (CPCB) guidelines. This means entirely avoiding Plaster of Paris (PoP), single-use plastic decorations, and chemical/synthetic paints. Your business should promote 100% natural, biodegradable materials (traditional virtuous clay, mud, natural dyes like turmeric or chandan).2. Local Registration: You must obtain necessary licenses from your local Urban Local Body (ULB) or municipal corporation. Large-scale manufacturers (making over 100 idols a day) often require a formal registration and may have stricter deposit/compliance rules.3. Authenticity and Sattvik Form: While commercial viability is important, focus on sculpting idols according to traditional guidelines (e.g., maximum height of 1.5 meters for ease of immersion and worship). This appeals strongly to customers seeking a purer, more devout experience.Your USP: Market your idols as Dharohar (heritage) or Prakriti (nature)-friendly, emphasizing the use of high-quality natural clay and dyes. This positioning justifies a higher price point for a more conscientious urban clientele.You can find the comprehensive environmental guidelines issued by the government, which will be essential for your operations, on the CPCB's official documentation.

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