Madeleine Nash

AdSense payment structure is one of those topics that publishers constantly have questions about.

Google Adsense is one of the most popular ad networks among publishers. As per SimilarTech, approximately 3,921,484 websites are currently using Adsense for serving ads to users. Various reasons including, increased safety and security, high transparency, and the availability of several ad formats have made Google Adsense a favorable option for both publishers and advertisers. It is owing to such reasons that Google Adsense remains a constant for many publishers, even if they are using more than one ad network, which is advisable.

Also Read: Alternative ad networks for publishers

The main reason why publishers serve ads is to earn revenue, which then allows them to provide free content to their users. The question now arises, how does one get paid by Adsense? This can further lead to other questions like is there any tax on the earnings, how to set up things in order to get paid on time, and if payment is due, why haven’t I received it yet?

In this post, we are going to answer all such questions to give publishers detailed insights about the Adsense payment system.

Note: You will need to make one of these payment methods your primary form of payment for receiving the due amount.

As a publisher, you will be required to set a payment threshold and you will be receiving the money at the end of the month only if your current balance reaches the set amount. For example, if your payment threshold is $150, your current balance should be $150 or more for you to receive the payment.

Even though Google provides a default payment threshold, you can increase it as per your needs.

Other than the above mentioned thresholds, Google also has a default cancelation threshold in case a publisher wants to cancel their Adsense account. If your account balance is more than the cancelation threshold, you will be sent the rest of the payment in about 90 days after the month ends. You should have gone through all the necessary steps though for getting paid.

Each type of threshold, including the payment threshold, is different for different currencies. Here’s the default thresholds for a few of them:

In case your balance doesn’t reach the payment threshold, your money will remain in the adsense account until the next payment cycle is completed. The accrued amount will then be transferred to you at the end of the next payment cycle.

Another thing to note is that publishers will receive the payment as per the process at the end of every month and the frequency for the same cannot be changed. However, publishers can choose to hold their payments on a temporary basis for upto a year. The single payment with accrued earnings will then be transferred to you a few days after the specified date.

Google Adsense follows a monthly payment cycle. This means that publishers are issued the payment between 21st and 26th, given their earnings are higher than the payment threshold and they have no payment holds (more about this later). The time at which different publishers receive the actual payment may vary depending on their chosen Adsense payment method, timezone, and if 21st falls on a holiday or weekend.

To understand the Google Adsense payment timeline properly, let’s take a look at the types of earnings that are shown on publishers’ homepage.

If your estimated earnings and finalized earnings are different it means that some invalid activity, such as invalid clicks, have occurred on your website.

The balance you’ll be shown at the end will be the amount that you will be paid at the end of the month. This includes all finalized earnings, credits, and debits.

Here are listed some of the noteworthy things about Google Adsense payment:

Since this post focuses on actual earnings of publishers, we thought it would be helpful to list some aspects that affect the same:

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