What is ctor in email marketing?

What is a click-to-open rate? While your click-through rate (CTR) provides the number of subscribers that click through your email—it is compared to the total

CTOR (click-to-open rate) is a metric that compares the number of people that opened the email to the number that actually clicked. CTOR only measures the

The metric marketers aren't as familiar with is the click to open rate (CTOR), which essentially measures the effectiveness of your email's content.

What is click-to-open-rate (CTOR). The best way to think about CTOR is to imagine, of those who opened your email, what percent found the"What is click-to-open-rate (CTOR)?"What is the average click-to-open-rate?

CTOR or click-to-open rate is an email marketing metric that helps you monitor your subscribers' engagement with your content. CTOR is a ratio