The First Notice of Loss (FNOL) is the first notification to an insurance provider after an insured asset's loss, theft, or injury. The First Notice of Loss (FNOL) is the initial report made to an insurance provider following a loss, theft, or damage of an insured asset. As an insurance provider, the FNOL process might be the first direct contact with a policyholder. First Notice of Loss Coordination. Most people and companies are often unaware that when they first contact their insurance provider to report theft, loss or damage that they are. Incident detection for the FNOL (First-Notice-of-Loss) insurance process can provide auto insurers with rapid notification of a claims incident, allowing insurers to.