How does affiliate marketing differ from influencer marketing?
3 answer(s)
Answer # 1 #
I think they overlap. Many influencers also use affiliate marketing links. For example, a YouTuber might get paid by a brand and include an affiliate link in the description. So the difference is blurred now.
Answer # 2 #
Affiliate marketing is about promoting with a unique link and getting commission per sale. Influencer marketing is when a brand pays you upfront to promote to your audience. One is performance-based, the other is sponsorship-based.