How to Start a Digital Marketing Service focused on WhatsApp Business Integration?

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Starting a digital marketing service that specializes in WhatsApp Business integration is very promising, as WhatsApp has become a key channel for small businesses to connect with customers.1. Understand WhatsApp Business Tools - Download WhatsApp Business app and explore features like catalogs, labels, automated messages, and quick replies. - For larger clients, learn about the WhatsApp Business API for integration with CRM, chatbots, and bulk messaging.2. Define Your Services You can offer: - WhatsApp chatbot development for lead generation. - Catalog creation for product-based businesses. - Campaign management for promotions and offers. - Integration with e-commerce websites for order tracking.3. Target Market Focus on SMEs, local retailers, and service providers who want to use WhatsApp for sales and customer support.4. Marketing Your Services - Build a professional website and showcase case studies. - Offer free workshops or webinars to educate businesses about WhatsApp marketing. - Use LinkedIn, Instagram, and email campaigns to reach potential clients.5. Tools and Automation Familiarize yourself with tools like Twilio, WATI, or Zapier for automation. These make managing multiple clients and automating campaigns easier.6. Legal & Compliance Ensure messages comply with privacy rules and do not spam. Always obtain consent for marketing messages.Starting small with one or two pilot clients, refining your services, and then scaling is the best approach. You can read more on WhatsApp marketing strategies at WhatsApp Business Official.

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