Yoshitaka Polson

Chief Visionary Officer | Durham | United States

I am working as Chief Visionary Officer.

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One major advantage of Facebook Audience Network is advanced targeting. Since Facebook already has vast user data, the ads placed via FAN are highly relevant. This often leads to better click-through rates compared to generic ad networks. However, Facebook shut down FAN’s mobile web placements in 2020 to focus more on in-app ads, so its usage is slightly limited now.

Answered for the Question: "What is audience network in facebook ads?"