Selim Menna (Set Decorator)

I’ve done freelance closet organization. The real USP is personalized solutions. Some clients just want seasonal rotation; others want full wardrobe makeovers. Offer flexible packages. Small towns may not have huge demand, but even 4–5 high-ticket clients per month is sustainable.

Yes, it can work. People in small towns are beginning to value organized living. Business tips:- Start with home visits offering decluttering + closet organization. - Charge per room or per project (₹2,000–₹10,000 depending on scope). - Market via WhatsApp groups, women’s clubs, and real estate agents. - Upsell by recommending or reselling storage solutions (bins, racks, hangers). While not a “mass” business yet, this can thrive in growing urbanized small towns.

To start:1. Platform Setup – Build a website with subscription model (WordPress + WooCommerce or custom app). 2. AI Tools – Use Stable Diffusion, MidJourney, or DALL·E for art generation. 3. Niche – Wallpapers, social media posts, printable posters. 4. Pricing – ₹199–₹499/month subscription. 5. Legal – Review copyright/IP guidelines of AI tools. 6. Marketing – Instagram + Discord communities work well. The challenge is differentiation—curate unique collections, not generic outputs.

I run a food truck in Pune. My advice: location is everything. A great menu won’t save you if footfall is low. Try 2–3 spots before finalizing. Also, build a loyal crowd with combos and student discounts.