What are the legal and marketing steps for starting a 'Village Life Immersion' tour focused on farming, pottery, or weaving?
For a Village Life Immersion Tour, you’ll need both legal approvals and strong marketing:Legal Steps - Register as a travel/tour operator. - Check state tourism board rules; apply for recognition if required. - Get liability insurance (important for guest safety). - Agreements with local artisans/farm owners. Marketing Steps - Build packages (1-day farm stay, 2-day pottery + weaving immersion). - Target urban families, schools, and expats. - Use storytelling via YouTube/Instagram to showcase village charm. - Tie up with platforms like Airbnb Experiences and Incredible India. Compliance + authentic promotion is the winning combo.
I’ve hosted cultural experiences in my hometown. My advice: don’t oversell. Visitors want authenticity, not a staged show. Focus on giving them real experiences like sowing seeds, cooking on a chulha, or weaving with locals. That emotional connection drives word-of-mouth more than ads.