What are the risks in affiliate marketing?

Affiliate marketing risks include: - Overdependence on one traffic source (Google update can kill rankings). - Commission cuts by affiliate programs. - Delayed or denied payments. - Account bans without warning. The best way to reduce risk is diversification: build multiple traffic sources, promote different programs, and own your email list.

The biggest risk is time investment without guarantee. You can work months on a blog that may never rank. That’s why many give up. But if you treat it like a business and diversify, the risk becomes manageable.